Cuesta Studios / Our work / China.Retreats
Case study · Retreats
Meditation retreats aimed at an older crowd that was not booking. We rebuilt the account for younger travellers and filmed every retreat in person.
Meditation retreats being marketed to an older crowd that was looking but not booking. The content was accurate and the wrong people were seeing it.
We rebuilt the account around younger travellers, and filmed every retreat in person rather than working from supplied footage. Reels from inside the sessions, the food, the rooms and the landscape, plus photography for the booking pages.
Retreats now sell out without ad spend, and the people arriving are the ones the content was aimed at.
Half an hour on a call and a test video before you commit to anything.